While at uShip I created multimedia content for two purposes: to provide walkthroughs concerning how to use the site and to give site visitors information on how to transport items in general.
This is an example of a “How to use uShip” video.
More accurately, it is an example of how to sign up for a uShip service video. This video was created to provide users a walkthrough on signing up for uShip Tracking by Veriplace. This particular video was created using Adobe After Effects, while all other walkthrough videos for uShip were created with Camtasia (for screencasting) and Audition (for audio).
This an example of a “How to Transport” video.
While this video showcases a uShip employee, all the other videos featured actual uShip users. Since they knew more about the intricacies of transport than those of us at uShip, the videos were more authentic with the added bonus of providing these users with an added sense of ownership in the service.
Tools Used
Premiere Pro, After Effects, Audition, Camtasia




